Hanoi Centre, the iconic retail destination in the heart of Vietnam’s capital city, managed and operated by Keppel, has been awarded the Mall of the Year – Vietnam accolade at the Retail Asia Awards 2026, one of the region’s most prestigious awards programmes recognising excellence in the retail industry across Asia Pacific.
The award recognises Hanoi Centre’s achievements in innovation, project development excellence, and its positive contribution to Vietnam’s retail landscape over the past year. Strategically located in the centre of Hanoi, Hanoi Centre was conceived as a vibrant lifestyle destination that brings together leading international brands, diverse entertainment offerings, and contemporary retail experiences.
** Mr Joseph Low (second from left), Chief Representative, Vietnam, President, Vietnam, Real Estate, and Chief Executive Officer, Retail, Real Estate, Keppel Ltd.; Ms Sharon Ong (third from left), Head, Retail Operations, Real Estate, Keppel Ltd.; and Ms Evelyn Tan (first from right), Head, Retail Development and Centre of Excellence, receiving the trophy on behalf of the Company.
** An overall view of Hanoi Centre.
The development is distinguished by its design, which draws inspiration from nature and local culture, creating a harmonious blend of heritage, architecture and modern urban living. Notable examples include the preservation of a century-old banyan tree and a historic French-era mint found within the development site.
Prior to its opening in December 2025, Hanoi Centre achieved an occupancy rate of over 90%, reflecting strong interest from both local and international retailers. Within a short period of operation, the mall has emerged as one of Hanoi’s most popular lifestyle destinations, attracting strong visitor traffic and generating significant engagement across digital platforms.
Positioned as a destination for both local residents and international visitors, Hanoi Centre offers a diverse mix of retail, dining and entertainment experiences. The development also contributes to enhancing the retail experience in Hanoi and supports the continued evolution of the city’s modern retail sector.
Mr Joseph Low, Chief Representative, Vietnam, President, Vietnam, Real Estate, and Chief Executive Officer, Retail, Real Estate, Keppel Ltd., said: “Keppel has many years of experience developing and running commercial projects across the region. Our approach is simple: we turn everyday malls into exciting destinations for everyone to enjoy. Hanoi Centre reflects this vision by bringing together heritage, thoughtful design, and modern lifestyle experiences in the heart of Hanoi, the capital of Vietnam”.
The Retail Asia Awards is an annual awards programme that celebrates outstanding retailers, brands and retail developments across the Asia Pacific region. Established by Retail Asia magazine in 2004, the awards mark their 21st edition in 2026 and recognise innovation, leadership and significant contributions to the advancement of the retail industry.
The recognition of Hanoi Centre as Mall of the Year – Vietnam further underscores Keppel’s capabilities and experience in creating and managing high-quality retail assets.
Globally, Keppel has a strong track record in retail development and a presence across East Asia, including established retail markets such as Singapore and China. Leveraging its integrated capabilities spanning concept development, tenant management and mall operations, Keppel provides customised retail solutions tailored to the needs of different markets and stakeholders.
Keppel’s involvement in Vietnam’s retail sector spans multiple asset classes and functional areas, including ownership, joint ventures, master leases, development, advisory, and third-party management.
The success of Hanoi Centre represents an important milestone for Keppel in Vietnam and reflects the Company’s long-term commitment to creating quality destinations that contribute to the growth of the retail sector and enhance customer experiences in major urban centres.
