Join us for the inaugural event of B/A — Before/After, a series hosted by Practice Theory and Ivy+Partners designed to connect and inspire those on the journey of rebranding. Together, we’ll explore the balance between legacy and progression in today’s ever-evolving landscape. For this one, we’re focusing on Family Businesses, starting with a talk by Randy Yeo (Founder and Creative Director of Practice Theory) about elevating heritage brands for a new era. Afterward, stick around for a panel discussion on how businesses can adapt for the next generation. Randy will be joined by Manuel Der Hagopian (G8A Architects) and Andy Ho (RICE Content & Media), moderated by Ivy Nhi Chau (Ivy+Partners).Note: The event will be conducted in English.
Event Schedule
– Date: Friday, November 22nd 2024
– Time: 4:00 to 6:00 PM
– Venue: Vuon Trong Pho 34, D11 Street, Thao Dien Ward District 2, HCMC
4:00 pm – 4:30 pm | Welcome Guest
4:30 pm – 4:50 pm | Welcome Speech & Engaging Activity
4:50 pm – 5:10 pm | Practice Theory’s Inspiration Speech
5:10 pm – 5:40 pm | Panel Discussion “Between Legacy and Progression: Family Businesses”.
5:40 pm – 6:15 pm | Networking
6:15 pm – late | Happy Hour at The Racha Room (105-107 Xuan Thuy, Thao Dien, D2)
How to RSVP– This is an invite-only event. 1 registration per person only.
Register here: https://lu.ma/gk93nu5b– Request for an invite here and our team will get back to you as soon as possible.
– Only approved registrants will be allowed entry.
